Wednesday, October 30, 2019

Hotel Rwanda & Death and the Kings Horseman Essay

Hotel Rwanda & Death and the Kings Horseman - Essay Example Moreover, he is portrayed as one who is selfless ads he risks his own life and that of his family to save all the people he has hosted at the hotel. The expected help to curb the Rwandan genocide from the white United Nations countries was no forthcoming. The disturbing issue was not addressed with the attention it deserved. It is only after the magnitude of killings was observed that international bodies, including the United Nations began to show concern. These white nations did not show the political ambition to stop the massacre that was going on in Rwanda. The Belgian peacekeepers were pulled out from the country after the death of 10 soldiers. The remaining soldiers, too little to manage the situation, were highly ineffective. All in all, foreign aid required to manage the horrible situation did not match the magnitude of the murderous spree. It is the neglect by the international community that forced Paul Rusasebagina to pursue use of bribes and favor to keep militias at bay. The film is very effective is showing the African crisis for what it was. It was a very sensitive situation that needed attention. It shows that the killings were real and the number of deaths was saddening. The film matches historical representation of the situation and gives it a visual feel to demonstrate the extent of horror.The role of international community in Rwanda signifies the initial problems that African countries face while trying to stop the crises. Getting international help takes a lot of time yet the murderous spree continue while decisions to help are still being discussed at a snail’s speed. Hotel Rwanda shows that some white nations have chauvinistic tendencies towards African countries as demonstrated in delay of peacekeeping and humanitarian aid. Before these nations can consolidate their decisions, the African disasters blow out of proportion. Consequently, they present the sent aid with difficulties in managing the crisis. This is an observed trend

Monday, October 28, 2019

The Madding Crowd Essay Example for Free

The Madding Crowd Essay Far From the Madding Crowd was written by Thomas Hardy in 1874. It was his fourth novel and first appeared as a monthly serial in Cornhill magazine. It received critical reviews but mostly positive notes too. Hardy continued to add to his texts extensively and made further changes for the 1901 edition. Hardy stresses in his text the happiness of the time period in which the story was set. He did this in order to gain the audiences interests and to make sure the story line held a permanent place in the monthly magazine. He achieved this by using the audiences imagination to such an extent as they were to imagine a life in the country side, which was regarded peaceful and tranquil. His targeted audience were people living in cities who wanted to hear about the rural paradise that he so successfully describes. Whilst Hardys Dorset was only partially reality and partially fictional, it was still the life of the 17th century which he displayed in his novel. In some way, hardy makes the reader oblivious to the reality of life in the country in that period of time, which was in fact a time of hardship, starvation and squallier conditions. The Story is based mainly around the timid and unstable love shared between the two main characters Gabrielle Oak and Bathsheba Everdene. It is love at first sight for Gabriel from the very first moment he sets eyes on this dark haired beauty sat stationary on a mound of goods. Although clearly taken aback by her clear display of vanity as she, seemingly for no understandable reason, took a looking glass to survey herself attentively, he looks back on the experience fondly, which just proves how enthralled he is by her. I find this unique quality Bathsheba posses extraordinary; she seems to have Gabriel enticed even before being properly acquainted with him. Bathshebas vain, independent and certainly wild personality is very eccentric and unusual for that time period. Also considering her ranking in social status is at first not very high but yet she accomplishes to not only mix with higher status members but also tease and be rather cheeky towards them too. She was quoted wild before she was rich! This just confirms how much of a misfit she is for that era. Hardy sets it like a mad game of cat and mouse between them, where Gabriel is persistently jumping through hoops and bending over backwards to satisfy Bathsheba, and sticks by her and stays loyal to her by everything they go through. She dangles herself in front of him at every opportunity, showing herself off as his prize, but however hard Gabriel works he never seems to get any closer to his most desired possession; Bathsheba. The audience is made to travel alongside Gabrielle and Bathshebas journey of love which suffers tremendous ups and downs and misconceptions. Hardy makes clear at the beginning of their relationship who is superior and most dominant. Bathshebas first encounter with Gabriel is very brief but momentous. When Gabriel generously steps in to pay the twopence toll that Bathsheba so stubbornly refuses to part with, he receives in return no more than a backward glance. she carelessly glanced over him, and told her man to drive on. How she passes without showing the slightest bit of gratitude makes it seem like such acts are standard procedure and nothing deviant to Bathsheba. Having set out to satisfy her and possibly earn a fragment of compassion, Gabriel actually achieves the reverse and irritates her if anything. By paying her toll he had taken away the point Bathsheba had been fighting for and given in to the miser. The way she glanced over Gabriel not stared or gawped over him gives a sense of flirtatiousness which is very alluring. Also how she looked over him illustrates control and power. A few nights later Gabriel is encapsulated by an unexpected performance in which he witnesses secretly in his hut. It is evident that the instant he catches Bathsheba riding hard, in the manner hardly expected of a woman, whilst avoiding the low hanging branches and in the very revealing position she rides in, that his self control shatters to the point that he falls for the books heroine. Soon after, when Gabriel naively admits to having witnessed this incident, Bathsheba shows to be exceedingly irritated and fractious, but presumably above all embarrassed. Just to think that Gabriel would be awoken a few nights to come by the succulent lips of Bathsheba, not in the way that he so longingly yearned for, but in the course of saving him from the jaws of death. For that era it would have been a great act to have carried out, as their accustomed ways then where that men tended for everything and women played no major role. Even in this day it would be seen as a grand undertaking, for we seldom hear about female saviours, normally they are all heroes (MEN). Gabriel achieves to wind up Bathsheba once again as a result of his juvenile behaviour. Just as they finally manage to accept a slight level of intimacy with each other, Gabriel, being his usual untactful self, succeeds into stepping straight into the next puddle of misfortune. Instead of holding her hand when she permits him to, he held it but an instant before returning to her. This shows how shy any timid Gabriel is in the presence of Bathsheba. On the other hand reveals how playful and cheeky Bathsheba likes to be. I think that although the whole time Gabriel has been fighting and waiting for the time that he can share intimate moments with her, now it is actually here and his chance lies in front of him, he doesnt know how to act and suddenly turns shy and becomes slightly reserved. In the Victorian days, such behaviour would not be expectable, for a woman (especially not of her social class) to be cheeky and play games with a man. As then women were to respect men and do as they were told. Whereas nowadays we are much more open about things like this and would not be atypical behaviour at all but just ordinary flirtatiousness between two people.

Saturday, October 26, 2019

Essay --

Depression :1) a state of feeling sad : 2) a serious medical condition in which a person feels very sad, hopeless, and unimportant and often is unable to live in a normal way. Depression is a disturbance in a person’s feelings that will lead one to be unusually low, sad, or empty. Depressed mood is not classified as a psychiatric disorder although it could most certainly be a feature of clinical depression. The state of low mood a person feels can lead to suicidal thoughts, feelings of hopelessness and worthlessness, loss of interest in activities that were once pleasurable, and several other symptoms (3). The introduction of psychoactive drugs in the 1950’s started the era of using drugs to treat anxiety, psychosis, and the ever so popular, depression. The new answer for depression was quickly replaced from therapy, to drugs. After the creation of these drugs the world of psychiatry would forever be changed (1). The years following the surplus distribution of psychoactive drugs led to more research about these â€Å"miracle drugs.† Studies concluded that billions of neural networks in our brain are used to send and receive signals from other firing neurons (2). Several chemicals also called neurotransmitters are distributed throughout the brain. Neurotransmitters such as dopamine and serotonin have been theorized to affect an individual’s mood levels. Depression patients are claimed to have less serotonin than those who are not depressed (3). The problem with this assumed theory is that instead of developing a drug to treat an irregularity, an irregularity was developed to suit a drug. An example of this used elsewhere is by perhaps appealing that all pain conditions are a problem due to lack of opiates (9). Antidepressants are used... ...r it (5). Many people do not realize that antidepressants are prescribed for other anxiety, neurological pain, fibromyalgia, and sleep problems. This should be taken in account when surveys are conducted as to how many antidepressants are prescribed (4). Antidepressants are serious drugs that should be prescribed when necessary and monitored carefully. In depression especially doctors should be sure that antidepressants will help their patients rather than harm them. Medicine should be used to help those who truly need it and not just be prescribed endlessly. Confronting psychological and sometimes physical pain from depression is necessary. Managing some of this pain through psychotherapy might help alleviate the need for so many antidepressants. Overall antidepressants will probably remain controversial and people should be educated about their pros and cons.

Thursday, October 24, 2019

The merchant of venice: Tragedy or Comedy

William Shakespeare, widely regarded as the world's greatest playwright, has revolutionized the world of English literature with his plays. Some of these plays are clear-cut comedies and tragedies, while others are more ambiguous. The Merchant of Venice is a play that falls under the latter type, and it has been hotly contested whether this literary work should be classified a comedy or a tragedy. However, since the majority of the characters received a happy ending, the abundance of comic relief scenes and characters, and lightheartedness of the plot relative to otherShakespearean works leads me to conclude that The Merchant of Venice is indeed a comedy. One of the characteristics of a comedy is that it usually contains a happy resolution of conflict, and this was definitely reflected in the conclusion of The Merchant of Venice. â€Å"Happy endings† usually pertain to the protagonists or the main characters surviving or outlasting misfortune. Antonio being spared and cleared of any debt he owed Shylock by the Venetian courts (Act ‘V, scene i) is a prime example of the protagonist receiving satisfactory closure.In the drama building up to the court scene, Antonio's best friend, Bassanio, had cut a deal with the devil as he borrowed money from the shrewd Shylock, with the stipulation that repayment would either be in ducats or a pound of Antonio's flesh (Act l, scene When Antonio's business enterprise came crashing down abruptly, he had no means by which to repay Shylock, thus setting up the major conflict of The Merchant of Venice. Antonio's ending is undoubtedly a happy one for his character, since his life was spared and he was cleared of any charges.Another example of a character with a favorable conclusion is Portia. Recently, her father had been pushing her toward marriage, and because of her many biases, she found it near impossible to find a suitable suitor (Act II, scene i). At the end of the play, she does, in fact, end up with the only ma n that's ever caught her eye, Bassanio. These happy endings for primary characters are typical of Shakespearean comedies. The Merchant of Venice is abounding with other typical Shakespearean comedy techniques like comic relief; humor that manifests itself in both situations nd characters.The overall hilarity of the play is an ample reason to classify it as a comedy rather than a tragedy. Shakespeare inserts comic relief scenes at opportune times in this play to relieve tension, and Jessica and Launcelot's banter in Act Ill, scene v is an excellent example of this. In the preceding scenes, Shylock has Just hauled Antonio off to Jail while Portia and Nerissa attempted to devise a scheme to rescue their future husbands' friend – two very action-packed and intense developments in the story. However, immediately following these two scenes,Launcelot and Jessica are seen having a playful discussion about the correlation of Jewish refusal to consume pork and the rising prices of baco n, a conversation so wacky and out of place that it manages to diffuse much of the thickening tension. Comic relief is a literary device that extends to characters as well. The interactions moments of the play (Act II, scene it), where Old Gobbo fails to recognize Launcelot as his son because of his ailing senses. Shakespeare utilized plenty of Jokes that would have appealed to the audiences of his time here to rouse laughter.At its very root, a comedy is a drama with a humorous or satirical tone, and The Merchant of Venice's comic relief scenes and characters provide the audience with this humorous air. When compared to many of Shakespeare's other dramatic works, The Merchant of Venice's storyline is much more lighthearted and tame. This play turned out more like an episode of Beverly Hills, 90210 than something as grave and solemn as Macbeth or Othello. There are many attributes which corroborate this theory. For starters, cross dressing is used as a motif in The Merchant of Venic e.When placed longside a different play like Macbeth, where the motifs are critical matters like bad omens, borrowed robes, and fapdes, The Merchant of Venice does seem less serious. Also, the magnitude of its plot is definitely much less significant than a lot of Shakespeare's other plays. The Merchant of Venice is primarily concerned with the interactions of Italian suitors and heiresses – much like the angsty teen dramas of today. On the other hand, plays like Julius Caesar revolve around recanting the epic downfalls of tyrannical politicians.Though not to undermine its literary significance, I m convinced that The Merchant of Venice is a less serious, more whimsical play than some of Shakespeare's other works – a feel that comedies are supposed to have. Plays can be like characters in that their real nature can be very ambiguous. The Merchant of Venice is heralded as a fine example of a comedy by some, while asserted to be a tragedy by others. This play can be clea rly categorized as a comedy, because the majority of the characters received favorable conclusions, comic relief is in abundance, and the lighthearted, quirky nature of the plot.

Wednesday, October 23, 2019

Championship Manager Essay

Paul and Mark started work on Championship Manager 97/98 in early 1997. One of the greatest quotes ever came from this â€Å"Oh – this’ll be easy – it’ll only take a couple of weeks†, said Paul, the eternal optimist. It took a solid ten months to get it together and released – and that was just the English language version. The Championship Manager 2 engine was brought to its outer limits as nine leagues were combined with the possibility of running three simultaneously – almost every part of the game needed to be modified and many improvements were made. A database of some 20000 players and 2500 teams was put together with researchers helping out from all corners of the globe. This final version of Championship Manager 2, released 31st October 1997 at an update price, went straight to number one of the all formats chart and remained in the top 20 for many many months. In the meantime, Oliver, who had taken a well earned rest after 18 months solid work on Championship Manager 2, started to conceive the first ideas for Championship Manager 3. The game would once again be totally re-written. In March 1997, Oliver and new staff member Marc Vaughan launched themselves into the Championship Manager 3 project. After a lengthy three months of interviewing, the right people were found to work on Championship Manager 3. With the team assembled, work on Championship Manager 3 steamed ahead and all involved worked hard to make it into a great game. The game was (finally) released on March 26th 1999 and made history as it was the fastest selling PC Game in the UK of all time shifting over 55,000 units in its first. Championship Manager 3 continued to sell well staying at the top spot of the all formats for 3 weeks and has been top of the PC charts for 11 weeks in total since release. Three foreign language versions of Championship Manager 3 were released in May 1999. The languages included were Italian, French and Portuguese and has proved popular in all these countries as well as all the other countries where it has been distributed.

Tuesday, October 22, 2019

Accost, Assail, Assault, and Attack

Accost, Assail, Assault, and Attack Accost, Assail, Assault, and Attack Accost, Assail, Assault, and Attack By Maeve Maddox The other day I noticed what I view as a nonstandard use of the verb accost in a news article about a man who â€Å"accosted† his wife when he returned home from prison. Because the woman received bruises in the incident, accost seems to me to be the wrong word. The literal meaning of accost is â€Å"to travel along the coast.† The verb was used to describe the practice of drawing up alongside an enemy coast or ship with the intent to invade or to board. The verb developed the meaning, â€Å"to approach and speak to a person.† An additional connotation implied that the approach was made in â€Å"a hostile or importune manner.† Although assail, from which we get the word assailant, is sometimes offered as a synonym, accost does not usually connote physical contact. Here are typical examples of the use of accost in the sense of hurling verbal abuse: Angry Christian Protester Accosts Katy Perry’s Preacher Dad for Raising a â€Å"Wicked† Daughter Anti-war protester accosts Rice at House hearing Accost is the usual word to describe the approach of a beggar or a prostitute: New Yorkers are used to being  accosted by beggars. He read the law pertaining to soliciting, accosting, or inviting to commit prostitution or an immoral act. The Variety writer responsible for the following headline exhibited a sense of humor by applying the act of accosting to the police: â€Å"Django Unchained’ Actress Says She Was Accosted By Police After Mistaken for Prostitute Accost in the sense of â€Å"to speak to someone in a determined or aggressive manner† is especially frequent in reviews and summaries of the television drama The Good Wife: Alicia accosts Cary and demands to know if he’s â€Å"organizing something.†Ã‚   â€Å"No,† he lies, [saying that] he and the fourth years trust the partners will eventually honor their commitments. Dubeck accosts Peter’s ethics advisor, Marilyn Garbanza, on the street and tries to convince her to cooperate with his election fraud investigation.   Diane accosts Alicia as she exits the elevator in the Lockhart/Gardner lobby. â€Å"Okay. How’d it go?† Both assail and assault can be used to mean â€Å"to make a violent hostile attack by physical means.† In current usage, assault retains this meaning, but assail seems to have become more common in figurative use to describe â€Å"a verbal attack with hostile, opprobrious, or bitter words†: Citizens’ group assails rules targeting farm sales German man whose wife left him assails Kasper proposal in new book Nashville Chief Assails Judge [for] Releasing Man Who Beat His Girlfriend When the act being described is a physical attempt to injure or kill, the most common verb by far is attack: Police were forced to draw their guns this morning after a man attacked two pedestrians with meat cleavers in Sai Ying Pun. Chelsea fans attacked by masked thugs in Kiev A settlement was attacked in the early morning hours. Both assail and assault derive ultimately from a Latin verb meaning â€Å"to spring† or â€Å"to leap.† At one time, assail could mean â€Å"to leap on† or â€Å"to mount,† as in the mating of animals. Shakespeare plays on this meaning of assail, as well as on the earlier, nautical meaning of accost, in the scene in Twelfth Night (1601) in which Sir Toby urges Sir Andrew to offer his attentions to the attractive maid Maria. Sir Andrew, severely vocabulary-challenged, at first thinks that Accost is the woman’s name. When Toby corrects him, Andrew, who apparently does know at least one meaning of the word assail, is mortified: Sir Toby: Accost, Sir Andrew, accost. Sir Andrew: Whats that? Sir Toby: My nieces chambermaid. Sir Andrew: Good Mistress Accost, I desire better acquaintance. Sir Toby: You mistake, knight; accost is ‘front her, board her, woo her, assail her.† Sir Andrew: By my troth, I would not undertake her in this company. Is that the meaning of accost? Use assault or attack when the intended meaning is physical aggression. Save accost to mean approach, confront, or importune. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Apply to, Apply for, and Apply withPeople versus Persons1,462 Basic Plot Types

Monday, October 21, 2019

Crm for Organization Essay

Crm for Organization Essay Crm for Organization Essay An analysis of customer relationship management system in organization Abstract - This report will aim to analyze customer relationship management system and why customer relationship management system is important for organization. Due to, the competition among business is increasing and only strong organization can survive. Customer relationship management system helps the analysis and evaluation of buying behavior and uses this data to retain customer loyalty. Customer relationship management system has both strength and weakness. In addition, the opportunities, which help the successful, and threat that, obstruct the success of organization. This report will examine customer relationship management system by using SWOT analysis, limitations of CRM and how to use CRM for an organization to be successful. This report also provides a recommendation for changing management and image of the organization which one of the most difficult tasks to execute. Contents Abstract†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....2 1. Introduction †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..4 2. Analysis CRM by SWOT and Value chain†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....4 3. Benefits from CRM †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..5 4. Business strategy for CRM†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....6 5. Limitation of CRM†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦7 6. Conclusion Recommendation†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦7 7.Bibliographies†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦8 8. Question 1†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 9. Question 2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦11 10. Question 3†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..12 11.Bibliographies†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..13 12. Appendices†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.15 Appendix 1†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...16 Appendix 2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...16 Appendix 3†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...17 Appendix 4†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦17 Appendix 5†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦18 Appendix 6†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦19 1. Introduction - At present, creating a more competitive advantage for businesses is considered to be very important, whether it is about improving business performance, the reduction of cost of products and services, liquidity management of financial as well as seeking potential new markets. Another main point is how to retain firm customer loyalty to products and services. The marketing theory has introduced a tool called "Customer Relationship Management (CRM)" which is a very interesting subject to dwell on. Chen Popovich (2003) stated that CRM is one of the management strategy which is a combination of people, processes and technology designed to help organizations manage internal processes which comply with and respond to the needs of the customers as well as to ensure customer satisfaction. This in turn leads to customer loyalty, increase in revenue for the organization and profitability in the long run. Since there are intense competitions for customers today, customer rete ntion is very important. Mohsan et al (2011) suggests that customer satisfaction will have a direct impact on the organization in order to maintain

Sunday, October 20, 2019

How To Write Landing Pages That Convert - CoSchedule Blog

How To Write Landing Pages That Convert Blog Writing landing pages is an art. Successful landing pages address a need, provide a solution, and (ideally) drive conversions. The challenge lies in getting your audience to convert or perform an action (sign up for a contest, subscribe to an email list, etc). Fortunately, anyone with writing skills can learn to write effective landing pages. That’s exactly what this post  will teach you to do. Download Your Free Landing Page  Resources Write better landing pages and track your performance with these three free  resources: Landing Page Writing Template Landing Page Performance Tracking Template Call To Action  GuideWhy Should You Be Writing Landing Pages? The purpose of any landing pages is to get your reader to perform a specific action. You may want your reader to complete an email sign-up form, register for an event, or start a trial for a service (just for a few examples). Whatever you consider to be your conversion step, everything write you should support that goal.  This should be the central focus of your writing. What Defines A Landing Page? By definition, a landing page is any page a user could "land on" from another page. According to Unbounce, In the purest sense, a landing page is any web page that a visitor can arrive at or â€Å"land† on. However, when discussing landing pages within the realm of marketing and advertising, it’s more common to refer to a landing page as being a standalone web page distinct from your main website that has been designed for a single focused objective. This means that your landing page should have no global navigation to tie it to your primary website. The main reason for this is to limit the options available to your visitors, helping to guide them toward your intended conversion goal. For our purposes, any solid landing page should have the following: A strong headline Body copy A call-to-action What Are Some Common Purposes  For Landing Pages? Any landing page should serve one clear defined purpose. Here are some common usages for standalone landing pages: Promote an event or webinar Gather email newsletter signups Promote a free trial Offer free coupon signup Drive signups to be alerted of a new product or feature launch Host a contest signup form How To Define A Purpose For Your Landing Page The first step is to decide what your landing page will be about. If you're promoting something specific, like an event or contest, then your topic is obvious.  In other cases, you may need to get more creative. If you're struggling to define a clear purpose for your page, try following some of these tips. Landing pages should have just one clear purpose.Identify  A Problem You Can Solve For Your Audience A great way to find a topic is to identify an issue and present your product or service as the best solution. The reason your audience is on your landing page is because they have a problem and need a solution, and that’s you! Here are some quick ways to determine what your audience could use help with: Twitter polls. Twitter's help guide can help walk you through how to set one up. Audience surveys. Tools like Polldaddy and Survey Monkey make it easy to run surveys. Quick questions posted on social media. Tweet a question for your audience asking what challenges they're facing. Then, create a page that presents a solution. Identify A Problem Your Business Needs To Solve Another approach is to start with a problem your business is facing. Unbounce did a great case study on New Balance. The shoe company's brick-and-mortar stores in Chicago weren't getting enough foot traffic, and they wanted to increase sales. So, they ran Facebook ads that directed to  landing pages promoting sales on shoes.  This approach increased sales by 200%. This is a perfect example of identifying a business problem, and solving it with effective landing page messaging. Next, Find Your Keyword If you plan on using SEO or PPC to drive landing page traffic, then it's important to properly select keywords. Selecting a keyword to target essentially means claiming territory on a certain phrase that is being searched. For example, if you’re trying to sell an ebook on how to master a job interview, you may want to target the phrase â€Å"successful job interviews.† There are great tools, both free and paid, that will help you find the traffic around any keyword. Start with these popular options: Moz Ubersuggest Google Keyword Planner Choosing a keyword goes back to your angle and topic. The content of your page should also match the search intent behind your selected keyword. You should also target synonyms for your topic and focus. TIP: In some cases, you may not need to do traditional keyword research. For example, if you're creating a landing page for an event, the name of the event would probably be your targeted keyword. Do what makes sense given how your page will be used. Do You Need An Angle? If you're writing a sales brochure-style landing page, consider your angle. Your angle  describes the perspective you're writing from. To find your angle here are some questions you can ask yourself before you get writing: What’s your unique perspective?  Showcase your original thoughts and ideas to your reader. Keep them engaged with your business’s individual view on your topic. What makes you different than your competitors?  Think in the perspective of your audience. Why would they choose you instead of your competition? Identify what makes your product or service uniquely the best solution. Catch Your Audience's Attention With  An Awesome Headline A good headline should hook your reader's interest immediately. When it comes to landing pages specifically, it should convey a clear benefit too. Whether the audience finds your landing page through social media, paid advertising, or organic search,  you need to give them a reason to care. TIP: Use our Headline Analyzer to make sure your headlines perform their best. Recommended Reading: How To Write Headlines That Drive Traffic, Shares, And Search Results Write Persuasive Body Copy Once readers get past your headline, they'll expect your body copy to deliver.  You need to follow through on the promises you made in your headline.  Writing good copy isn't easy, but following these steps should help. Start With  A Strong Intro Hook Writing an effective intro  is critical for keeping your reader on the page. It can be as simple as a sentence or two, or a full paragraph or more (depending on the legnth and style of your page). Any intro should do one thing, however: show your reader what's in it for them if they keep reading (or even convert). There should be absolutely no confusion as to what the reader will be getting from the landing page. A simple way to ensure that your audience knows what they’ll be getting out of the landing pages is to write clear value propositions. You can end your introduction by stating â€Å"you’re going to learn/see/find out how†¦.† and then list 3-5 things that the reader will get out of your landing page.  Take a look at one of our own  landing page introductions: What if your page isn't text-heavy enough to write this way?  Here's another example from WordPress.com that takes a different approach. Here, they have blocks of content, each one stating one clear benefit: The key is to hook your reader by making benefits immediately clear. Each of these six points solves a different problem, from the difficulty of building a site without knowing code, to getting customer support. It also shows they clearly know their audience. Someone using WordPress.com probably doesn't have a lot of coding skill. Therefore, all the copy here is focused on ease of use and community support.  And it's all conveyed to readers right away. Follow The Problem/Solution/Benefit Formula We've talked a lot about focusing on problems, solutions, and benefits. However, how do you actually  write in a way that conveys each of these points? Try following the Problem/Solution/Benefit formula. This isn't the only way to write copy, but it's an easy formula to follow if you're struggling. Establish a problem.  What's a common issue your audience has? Identify it and agitate it. Present a solution. Next,  state why  your product or service as the best solution to their problem. Ensure that your solution covers every detail of their problem. Show a benefit.  Now, you can  show your reader how much better life can be when their problem is solved. Here's a hypothetical example of all three of these pieces at work: Problem: Someone has  ants in their kitchen. Solution: A pest-control company offers non-toxic ant traps. Benefit: The customer won't lose any more groceries due to ant infestation. And here's a hypothetical example of what this copy could look like: "Stop letting ants ruin dinner. With BugCo's kitchen-safe ant traps, you'll be able to dine ant-free." Write better landing pages by focusing on problems, solutions, and benefits.This is obviously a rough example, but you can see the problem, solution, and benefit formula in action. TIP: Help your reader see how life could be better using your product or service. Make Your Call-To-Action Count The next step in creating your landing page is asking yourself, â€Å"What do I want readers to do?† The answer to this question should be  your call-to-action (CTA). Your CTA  is what prompts the reader to convert. For example, if you want your audience to sign up for a contest, your CTA could be â€Å"Enter to win this fabulous prize.† Your entire landing page copy would sell the reader on why they should care about you’re promoting enough to enter. Start your writing process by creating your CTA. From there, you can craft your landing page copy in a way that directs the reader to that action. Recommended Reading: How To Work With Designers (With Authentic Advice From 's Designer) 5  Landing Page Writing Tips As you plan and write your copy, here are some crucial pointers to remember. Use Clear And Simple Language Keep sentences short and clear. Focus On Benefits Your customer knows what their problem is. They probably know what kind of tool or solution they need too. Your job is to show benefits that illustrate why your solution is the best one for a given application. We keep hammering on this point, but that's because it's that important. Remember That Sometimes Less Is More Landing pages don't have to be long to be effective. Sometimes, all you really need is a headline, simple body copy, and a call-to-action button. Write as much as it takes to make your point and drive your desired action. That's it. Here's an example of a super short landing page from Pedal Train, a company that makes pedal boards for guitar players: A headline, a paragraph of body copy, and a button, all connected to one purpose (getting you to download an infographic). That's all the page needs. Analyze Performance (And Do Better Next Time) Writing high-converting copy often requires experimentation and refinement over time. As you write more landing pages,  look for the following: Which types of headlines perform best? What elements do your top-performing CTAs have in common? Does short or long copy perform best for you? Use the Landing Page Performance Tracking template included in this post to help with this task. Understand The Importance Of Message-Match If you'll be directing traffic to your landing page with PPC ads or social media ads, then you'll need to make sure your ad messaging matches your landing page messaging. Here's an example. I searched "what is kissmetrics" (an analytics software platform we use). Here's what the ad looked like: And here's the page it directs to: The headline, both on the ad and the landing page, tells us this is an analytics tool. The landing page intro  copy starts by stating benefits (the ability to monitor marketing performance across multiple digital channels). The body content blocks below go into more detail, further illustrating benefits. The call-to-action then gives us the opportunity to try it for ourselves. That sounds like this hits all the right checkboxes for a successful landing page. Make sure ad messaging matches your landing page messaging.3 More  Examples Of Awesome Landing Page Copy What do high-quality landing pages look like in the wild? Let's take a look at some examples. WordStream This sign-up page from Wordstream is fairly straightforward. It does quite a few things right though. The headline conveys a clear benefit (saving time and money). The "Start Your Free Trial" call-to-action button is bright, clearly designed, and encourages conversions from customers who might not be ready to buy yet. Scrolling down, this page also incorporates stats and user testimonials. These  help  lend authority to the page. Pocket This example is really straightforward, but effective. The headline clearly tells you what Pocket does. It also makes two different sign-up methods (re: conversion steps) clear. Square This page immediately conveys a benefit to the reader (they can start selling immediately). It then leads into more information they may want to know before making a decision to start a trial. The page continues communicating further benefits, leading readers to more information they might need: And then at the end, everything leads to their call-to-action: Analyze Your Landing Page Performance You’ve published your landing page. How do you know how successful they are? You’ll first want to decide on a (reasonable) goal for them. Start By Setting SMART Goals One great way to set goals is to use the SMART method: Specific: Clearly define your goal and ensure that it’s not vague. A good example would be â€Å"I want to have 2000 conversions this month† instead of â€Å"I want more conversions† Measureable: Make sure that you can track this goal. Attach a number to it. For example â€Å"I want my read time on my landing pages to increase by 30%† should be used instead of â€Å"I want people to spend more time on my pages.† Aspirational: Don’t sell yourself short. Push yourself. Realistic: Make sure you can still attain your goal. Take a good look at your resources and obstacles and ensure that you can manage them to meet your goals. Time-bound: Set a time you want to be finished by. Be specific, even down to the hour. Set a goal like â€Å"This will be done by 3 p.m on August 2nd† instead of â€Å"some point.† Set landing page goals using the SMART methodology.Measure Performance With Analytics Tools There are a number of analytics platforms you can use. Plus, landing page template services like LeadPages, Unbounce, and Instapage feature built-in analytics.  Google Analytics is also a must-use platform (but you probably already knew that). Here are four  key metrics to focus on: Bounce rate.  The bounce rate is the percentage of visitors who navigate away from your site after viewing only one page. Typically, marketers are trained to think high bounce rates are bad. However, landing page bounce rates are often high because they give your reader two options: convert, or leave. Time on page. Instead of worrying about bounce rates, pay attention to how long people stay on your pages. This is an important metric. The higher the time on your page, the more engaged your readers are. They’re more likely to convert if they’re engaged with what they’re reading on your page. A high time on page is a great metric to measure the quality of the content on your landing page. Conversion rate. This is one of the most important metric for landing pages. The conversion rate is the percentage of visitors who convert directly from your page. The success of your landing page will vary differently through every industry, but the higher it is, the better. Total conversions. How many form completions is your copy driving? Find out by tracking goals  in Google Analytics. Now  Master The Art Of Writing Landing Pages There’s a definite science to writing successful landing pages. Once you’ve broken the steps down into smaller tasks and set your goals, you can write a landing page that will boost your conversions.

Saturday, October 19, 2019

Puigs kiss of the spider woman Essay Example | Topics and Well Written Essays - 500 words

Puigs kiss of the spider woman - Essay Example Evidence of Mestre's (Sara p78) prodigious imagination is ubiquitous in his unusual characters, in the many subplots, twists, turns and transformations (after inventing a powerful guava-based aphrodisiac, one character turns into a river fish and is promptly eaten by his cat), in the onion layering of folklore within tales within stories. His prose has an uncommon exuberance that captures the lushness of his tropical setting. On the other hand, this vitality frequently gives way to elaborate decoration that can obstruct the impetus of the insecurely structured plot, and the novel's big movements turn out to be obscured by its complicated details. This novel can be compared to the Cuba revolution for the reason that it is based in the Cuban revolution in addition to also highlights Castro Gays were despised in Cuba and Castro brought a reign of terror upon them. They were harassed, publicly ridiculed, forced from jobs, jailed, and beaten and, in 1965, they were labeled "counter revolutionary" rounded up and sent to forced labor camps. In 1980 hundreds of Cuban Gays were again labeled "counter-revolutionary," only this time they were thrown out of the country. After what they'd been through, getting thrown out of Cuba wasn't the worse thing that could happen. Puig's kiss of the spider woman Concerns the impact of the Cuban revolution on

Friday, October 18, 2019

Germany 1866-1945 by Gordon A. Craig Book Analysis Essay

Germany 1866-1945 by Gordon A. Craig Book Analysis - Essay Example One of main obstacles that stood against the Nazi agenda was the conservative-militaristic order that prevailed during the Wilhelmine era. So Hitler was hell bent on destroying this institutional resistance. Adopting means that were not entirely ethical Hitler was able to wrest power in 1933. The six years that followed was devoted to elaborate social engineering whereby, Hitler’s policies moulded Germany into a perpetual war-ready state. This aggressive military posturing was not lost on major neighbouring powers. It was only a matter of time for the inevitable expansion to commence, and it promptly did with the invasion of Poland in September 1939. The unfolding of the Second World Wars saw the worst human casualties in human history. The most painful episode is that of the Holocaust, where 6 million innocent Jews were systematically exterminated as part of the Nazi party’s Final Solution program. Gordon Craig handles the subject with sensitivity and factual accuracy. Gordon Craig presents in detail the portraits of two major political leaders of the period. The fist is Otto van Bismarck and the second is Adolf Hitler. He describes the former as a ‘great star’, duly acknowledging the tremendous impact his personality had on German nationalism. But Craig is not shy of highlighting the failings of this great character as well. For example, he notes how the stubborn trait in the Iron Chancellor held back Republican values in the polity.

Phoenician Purple Dye Industry Term Paper Example | Topics and Well Written Essays - 3250 words

Phoenician Purple Dye Industry - Term Paper Example Phoenician culture and their origin is the primary source of conflict. Some believe that the origin dates back to 2nd or 3rd millennium B.C., while others attribute early Iron Age (around 1200 B.C.) as Phoenician origin. Uncertainties about their name probably led to the uncertainties about their origin as well. There are instances when references for the Phoinikes for people and Phoinike for region were identified in as far back as Homeric times. There is a definite association between these terms and common noun phoinix, which refers to â€Å"purple-red† and stems from traditional Phoenician purple dying industry. There is a possibility that the name was used earlier, may be occasionally, in the 2nd millennium B.C. in Mycenaean writings. It is because the feminine adjective po-ni-ki-ja meaning â€Å"red† that refers to a chariot was also used in Mycenaean time (Moscati 17). The concept of nationality or national unity was quite blurring among Phoenicians. Therefore, t here were no commonly established which distinguish the cities. In 3rd millennium B.C., the term â€Å"Canaanited† was used to refer people and â€Å"Canaan† to refer the region, but it refers to the whole Syro-Palestinian region. The term is also used to denote Phoenicians, in particular, in the Old Testament, and it reside on the Mediterranean areas. Later, Saint Augustine said that the peasants attributed themselves as Kena’ani while talking about the people of Africa. Ancient wedge-shaped text reveals that the word â€Å"Canaan† is also attributed with the idea of â€Å"purple-red†. However, the term â€Å"Canaanites† may hold a broader meaning than the term â€Å"Phoenician†. Undoubtedly, it refers to Phoenicians sometimes, however, it does not refer to them alone (Moscati 17).Furthermore, Moscati states that: It is quite different thing with another name â€Å"Sidonians,† which is actually too specific: both in Homer and in the Bible, it is used to denote the Phoenicians as a whole, but it seems obvious that this is because of the suzerainty at some time, in some place of the city from which the name derives, Sidon. In other words, it is an extended meaning, a linguistic phenomenon that once again emphasized the lack of unity awareness among the Phoenicians. (18) Phoenicians as Nation Around 1200 B.C., until the early days of Iron Age, Syro-Palestinian history does not distinguish centers on the coasts which constitute Phoenicia, from the centers in the interior. There was no substantial differentiation is made in coasts and hinterland. The language, religion, or craftsmanship was also not distinguished to a considerable extent. It refer to the Phoenicians who have Syrian civilization in the broader sense, therefore Syro-Palestinian is more common term rather than Phoenicians(Moscati 18).While talking about the reason of Phoenician isolation from the hinterland, Moscati states that: For the very rea son they were isolated and concentrated together along the coastline, the cities that we can now rightly call Phoenician strengthened the links among themselves and worked more closely together in   reciprocal affairs. Moreover, the closure of the hinterland, or the difficulty of expanding inland (we are obviously talking of commercial which was always typical of coastal cities) led to new paths being opened, paths towards the western Mediterranean. Thus

Thursday, October 17, 2019

The Rights of the LGBT Essay Example | Topics and Well Written Essays - 7500 words

The Rights of the LGBT - Essay Example The achievement of the rights started the law paved way for it by decriminalization of their acts from1967. This was from the moment the Wolfenden report was considered in parliament. Since that time, the group has been involved in a long struggle, as they fight for their rights within the United Kingdom. The group today has achieved a lot, and many bills have been passed in their favor. The law has guaranteed equal treatment for the LGBT group in every sphere of life. They still have a long way to go, since they are still subject to prejudice by the society. However, the situation has greatly improved, and the mechanisms to make it better have been put in place. Table of Contents 1 Table of Contents 2 1. Introduction 3 1.1 Areas of Concerns for the LGBT 4 1.2 Just What is Wrong With the Society? 5 2 The History Of LGBT In U.K 6 2.1 After the Wolfenden Report 9 2.2 Further Reforms From 1967 To 1994 And The Age Of Consent 11 2.3 The Progress From 2000 To Date 14 2.4 Revisiting Section 28 14 2.5 Other Reforms 15 2.6 Have The Social Attitudes Changed? 17 2.7 Further Change For UK 18 2.8 Reasons For Differing Times Of Change In The Rights Of The LGBT 19 3 Conclusion 21 1. Introduction The initials LGBT represent a specific group of people in every society. They represent lesbians, gay, bisexual and transgender or the transsexual individuals. The letter T also represents transvestite group of people. Sometimes the letter Q is added to include the group of questioning youth, who through time have put to book the policymakers the issues that surround this group. Generally, the society in different states does not accept this group. Basing their argument on the moral values that are dictated by traditions and religious backgrounds, most of the society’s members discriminate this group. The law represents this moral ground, and as expected their rights are not a part of the law. On the contrary, the laws incriminate their activities and hence deny them their righ ts. Presently, the group is represented by organizations that are concerned with their rights (Beitz 2009, p.1-5). In the United Kingdom, the discrimination is based on several aspects. This includes discrimination of basic amenities such as housing and access to medical facilities. They are also discriminated on employment opportunities and recruitment on the same. However, the society has changed its attitude on the group over time. Consequently, the law has also been adjusted to accommodate the rights of these individuals. The rights of these groups depend entirely on the ruling of the court, which is guided by the constitution of the state in its ruling (Beitz 2009, p.1-5). Therefore, the organizations that are directly engaged with LGBT have a lot of faith in the law of the land. They understand that the law is a key driver of social change in every country. The ultimate achievement of the rights of the group depends heavily on the interpretation of the constitution. Some of th e decisions made by the courts that are based on the constitution have heavily influenced the change of rights and achievement of equality of the LGBT. In this study, I look into the depths of discrimination in the United Kingdom, with a specials focus on the rights of LGBT.

Paper Assignment Example | Topics and Well Written Essays - 250 words

Paper - Assignment Example If they are actively involved in the planning process they will be more open to allocating resources and providing accurate time forecasts. Employees also need to feel like they will not be subject to punitive measures if time frames are not met (provided that this is not a perennial problem) or else they (or their managers) can unnecessarily extend the projected amount of time required to complete a task. A functional company that wants to shift from an adversarial culture to one that is supportive and interactive should take several factors into consideration. First, it should start by creating a corporate wide strategy that aims at uniting and inspiring employees (Pinto 58). Next, they should establish a reward/punishment framework that matches that strategy. Finally, they will have to develop clear policies founded on lines of leadership and communication. This will facilitate fast and efficient decision

Wednesday, October 16, 2019

The Rights of the LGBT Essay Example | Topics and Well Written Essays - 7500 words

The Rights of the LGBT - Essay Example The achievement of the rights started the law paved way for it by decriminalization of their acts from1967. This was from the moment the Wolfenden report was considered in parliament. Since that time, the group has been involved in a long struggle, as they fight for their rights within the United Kingdom. The group today has achieved a lot, and many bills have been passed in their favor. The law has guaranteed equal treatment for the LGBT group in every sphere of life. They still have a long way to go, since they are still subject to prejudice by the society. However, the situation has greatly improved, and the mechanisms to make it better have been put in place. Table of Contents 1 Table of Contents 2 1. Introduction 3 1.1 Areas of Concerns for the LGBT 4 1.2 Just What is Wrong With the Society? 5 2 The History Of LGBT In U.K 6 2.1 After the Wolfenden Report 9 2.2 Further Reforms From 1967 To 1994 And The Age Of Consent 11 2.3 The Progress From 2000 To Date 14 2.4 Revisiting Section 28 14 2.5 Other Reforms 15 2.6 Have The Social Attitudes Changed? 17 2.7 Further Change For UK 18 2.8 Reasons For Differing Times Of Change In The Rights Of The LGBT 19 3 Conclusion 21 1. Introduction The initials LGBT represent a specific group of people in every society. They represent lesbians, gay, bisexual and transgender or the transsexual individuals. The letter T also represents transvestite group of people. Sometimes the letter Q is added to include the group of questioning youth, who through time have put to book the policymakers the issues that surround this group. Generally, the society in different states does not accept this group. Basing their argument on the moral values that are dictated by traditions and religious backgrounds, most of the society’s members discriminate this group. The law represents this moral ground, and as expected their rights are not a part of the law. On the contrary, the laws incriminate their activities and hence deny them their righ ts. Presently, the group is represented by organizations that are concerned with their rights (Beitz 2009, p.1-5). In the United Kingdom, the discrimination is based on several aspects. This includes discrimination of basic amenities such as housing and access to medical facilities. They are also discriminated on employment opportunities and recruitment on the same. However, the society has changed its attitude on the group over time. Consequently, the law has also been adjusted to accommodate the rights of these individuals. The rights of these groups depend entirely on the ruling of the court, which is guided by the constitution of the state in its ruling (Beitz 2009, p.1-5). Therefore, the organizations that are directly engaged with LGBT have a lot of faith in the law of the land. They understand that the law is a key driver of social change in every country. The ultimate achievement of the rights of the group depends heavily on the interpretation of the constitution. Some of th e decisions made by the courts that are based on the constitution have heavily influenced the change of rights and achievement of equality of the LGBT. In this study, I look into the depths of discrimination in the United Kingdom, with a specials focus on the rights of LGBT.

Tuesday, October 15, 2019

What has shaped and influenced the way I lead and manage Essay

What has shaped and influenced the way I lead and manage - Essay Example The change in family structure provided me with the most influential aspects from both my father and mother’s sides. On my father’s side, I was his only child and for the first 18 years of my life, we were very close to one another. I was the centre of his universe and being the only child, he had big plans for my future. I really admire him not only because of his brilliance in business, but also on his strong character. As I grew up, I could not help but marvel at his business acuity and creativity that made him successful in every undertaking he ventured in. He is a very resolute, bold, and passionate man in whatever he believes in and nothing can stop him from achieving his goals. His admirable character and close interaction with him formed the basis of my personality. The great importance he attached to our friendship made me feel secure and appreciated. As a result, I developed a strong sense of self-belief and confidence that characterize my professional life to date. In addition, his determination to succeed against all odds formed the foundation of my strong self-motivation, unwav ering focus, tenacity and courage to succeed in whatever I decide to do. My mother‘s side was equally influential in development of my leadership and management qualities. In contrast with my father’s side where I was his only child, my mother had three other children and living in such a large family exposed me on how to interact with people. My mother was open to us and she always emphasized on the importance of a united family. Wherever we had issues with one another, she encouraged us to speak out in order to solve the conflict amicably. I really admired this democratic leadership style especially when we used to hold family meetings to voice our concerns. In those family meetings, each one of us was given an

Monday, October 14, 2019

Video Games Bring People Together Essay Example for Free

Video Games Bring People Together Essay Ever since the day that I was born I have had some kind of video game console in my house. Having a video game console in my house my entire life has brought many joyful experiences to my life. So I believe that certain video games are able to bring people together. Even though my dad had two years to practice on the console, about one year after I started using the console I was already better than him. This forced him to start playing the game after I had gone to bed so that he would also improve. Many people always say that video games are a huge waste of time. They couldn’t be more wrong. I have realized after reflecting on my life that certain video games have given my some of my best memories. I even think that I am not the only person in the world who has noticed how games have affected their life. A video game also won’t just cause people to have fun together it will forge a special connection between them. The one game that affected me the most was my very first game, Diddy Kong Racing. Diddy Kong Racing is a racing game, if you can’t tell from the title. In the game you travel around into different areas trying to unlock keys, by winning races of course, that will allow you to progress. Diddy Kong Racing was my very first game that I had ever played and my dad was always trying to teach me how to play. This game also brought many fun and competitive experiences with my dad and my mom on certain occasions. The most memorable experience with this game was on a four hour trip from Washington D.C. to New York. My mom’s car was able to have a video game console installed in it and the car also included a video screen. So throughout the entire road trip my dad and I sat in the back of my mom’s car playing Diddy Kong Racing. I know four hours seems like a long time but as the saying goes â€Å"time flies when you are having fun.† These four hours was probably the best bonding experience I had with my dad. Video games have showed me that they don’t cause people to become anti-social but that it causes the exact opposite. If used in the right way video games could be used to bring people from across the world together and maybe even change it.

Sunday, October 13, 2019

Use Of Nature In Asian American Painting Film Studies Essay

Use Of Nature In Asian American Painting Film Studies Essay Nature played an important role in the history of Chinese and Japanese art. Many factors influenced the use of nature in these art forms. During the northern Sung Dynasty, the Emperor officially announced nature as the only subject worthy of painting (ICS 5 Class Lecture Notes). All the paintings were done in the formal hanging scroll format. Artists used dark colors as the backbone of the paintings so it would make it easier to hang them. Artists did not use the reality of the nature but created abstraction of the reality in their paintings. During this period, all the scholar painters used to live a subsidized life. They would paint for the Emperor and obtain necessities from him in return. Because of this, they did not have to look for other means of making money. Hence they could concentrate on their paintings. All the scholar artists would go out, live in the nature, and depend on it to gain ideas for their paintings. I believe that this was also a significant reason why nature and landscape were used a lot in their paintings. A good example of this is Fan Kuans painting Travelers on a Mountain Path. We can see a clear rational view of the nature in this painting. It is called the clear rational picture because as an audience if you put your self in the painting you can actually find your way through. Confucius emphasized on people to use their rational mind (Catalyst Review Slides). Rationality in painting is where you can have a clear rational landscape. Frequently, artists would not show the whole view in their painting because they wanted the audience to use their imagination in order to figure out the rest. In this painting, Kuan is using a lot of brushstrokes to show the mountains, waterfall, trees and rivers. These brushstrokes were meticulous because artist would take years to finish this kind of painting. These paintings were done on silk, so the artists were not able to erase their mistakes. Therefore they had to think a lot and make sure that th ey do it right. Nature also played a big role in the religious beliefs of the Chinese. During the southern Sung Dynasty, Chinese believed in Taoist cosmology, which expresses Yin and Yang energy in the universe. Yin is for feminine and was represented by water and Yang is for masculine and was represented by mountains and they come to gather in the painting. Artists made the paintings, which were intuitive, suggestive, and rapid. Taoism and Chinese culture had a special meaning for mountains. In Mandarin, a word that translates to Landscape means mountains and water (Catalyst Lecture Notes). This is why I believe Chinese artists used mountains and different forms of water, such as rivers, waterfalls, streams, mist, and clouds, in their paintings to show the landscape. The landscape the artist would show would be very misty. You can notice this in Ma Yuans painting Bare Willows and Distant Mountains. Even during the Yuan Dynasty, nature was being used in the paintings because the scholar painter esta blished their residency in the mountains. They were in harmony with the nature, which I believe must have influenced their paintings. Japanese painters also used nature in their art, but they had their own style. They used the multiple panels of paintings with real 24k gold in the background. Hasegauas Initial stages of the Summer Siege is an important example of this. Winter Landscape by Sesshu is also a good example of the use of landscape by the Japanese artists. The painting is used to show how Zen Buddhist monks would connect to the universe via meditation. It is completely abstract. I also believe that the artist is making a strong statement about winter and coldness in this painting. He is using very thick, black, and sharp brushstrokes to match the weather. Japanese used woodblock prints in their art. It is different from painting. They used a special method to make these prints. Japanese artists used nature even in the woodblock prints. Hokusai is showing one of the 36 different views of Mount Fuji in his woodblock print Under The Wave Off Kanagawa Point. Hokusai tries to freeze the most dramatic movement in time, which you can see in this print when you see the frozen wave. In both Chinese and Japanese cultures, the inspiration of nature is remarkably apparent. I believe that in Asian art landscape painting shows the relationship between humans and nature. Asian artists used water and mountains in their paintings to show the harmony in nature. We could see nature in all of the Asian paintings. The use of nature was also carried over by the Asian American artists. The first Asian immigrants who migrated to United States often faced poverty in their homeland but came to United States with a hope of a better life (Catalyst Notes). The majority of them came to California. The Chinese were among the first Asians to come to United States. Among the Chinese emigrants there were talented artists who had the training in the classic Eastern art techniques. They had come with the curiosity about the Western art. These artists later enrolled in the western art training centers like the California School of Fine Arts. The Japanese arrived in the United States later. The Japanese also made significant artistic contributions to Californias art. When the Asian artists arrived to the United States they had to make some adjustments. They did not have a subsidized way of living in the United States. Instead, they had to find other means of making money to support their living. Chiura Obata i s one of the Japanese artists, who came to the United States in 1903 and settled in San Francisco. He was one of the lucky ones who had found a teaching job at U C Berkeley. I would like to use Chiura Obatas experiences, after coming to the United States, to show how the use of nature was transferred from Asian artists to Asian American artists. When Obata came to America, his paintings were done on silk and it contained landscapes. He used classic Japanese brush painting and combined it with western art. He did some water colors and ink sketches. He used his Japanese art to portray Californias landscape. In his painting Monterey Coast, we can see lots of brush stroke movements were used to show the waves. You could never see the use of shadow in Asian art, but Obata learned about the shadow in the paintings at the western artists exhibition. We can see him use his new technique of shadow in his painting Monterey Coast. He was also very fond of Yosemites nature. He did lots of paint ings about Yosemite. Obata was a master of Sumi-e art. The Sumi-e art is a style of ink brush painting. Obata also did his most famous work of woodblock prints woodblock prints, which was titled World Landscape Series-America. Obata was one of the Asian American artists, who used the original Asian art with landscapes and nature and added that to the American art. World War II had a major influence on Asian artists and their views about art. All the artists turned to their personal experiences and beliefs for inspiration instead of looking at nature. They still used nature in their paintings but it served as a visual diary of peoples daily life at the relocation center. In 1940s, during the World War II, Obata and his family along with other 100,000 Japanese Americans moved to the inlands from the west coast. He was sent to the relocation camp in Tanforan at first and than to Topaz, Utah. While he was in camp he made about hundred sketches and paintings. He started an art school in Topaz, which had about 600 students. His painting Silent Moonlight at Tanforan is a good example of the artists experiences at the relocation center. In this painting he is showing the horse stables where people had to live. I think in this painting he is also using the colors to show the emotions of the people. The Moon is shown very thin and covered with cloud. He is trying to express depression among the people. He also did some drawings and paintings of landscape and sky that gave sense of isolation, determination and alienation. During the time of WWII Japanese artists used their Asian art to show their experiences, which still contained nature. Due to internment, Japanese American artists had lost their livelihood and their occupations after their release and it was portrayed in lot of the artwork. The artists were completely transformed because of their internment experience. By the end of World War II, the Western world and California had fallen a part from all artistic traditions. Modern, abstract art got added to the Western world. Many of the California Asian artists did abstract painting. By this time the artists started using urban landscape instead of a land landscape. They would take all the ordinary things and turn them in to very special compositions. They did this even in the woodblock prints. Old Car by Wah Ming Chang is a good example of this. Asian artists started using watercolors in their paintings. You can see this in the San Francisco Chinatown by Yun Gee. He is using more bright colors like Western artist in this painting. He is trying to be revolutionary by experimenting very bright and intense colors. In early 1990s there was an increase in Asian American art activity, which brought national attention to Asian American art (Fresh Talk Daring Gazes, pg.22). A group of English speaking young Asian Americans had emerged. During the 1980s and 1990s the use of nature in art became less important. The young Asian American artists started designing their art to reflect and accommodate the migratory experiences of the Asian emigrants. As Elaine Kim states in her book Fresh Talk Daring Gazes, all the problems that Asian American society faces needed to come out for discussion. One of the good examples about this is artist Pacita Abads painting called I Thought The Streets were Lined with Gold. In this painting she has stuffed lot of pictures with sequences and other things. She is trying to show how Filipinos and Asian emigrants came to the United States with high hopes, but the actual experiences at their arrival were very different. They had to take up all the low paying jobs like childc are, day labor, nursing etc. In another art Framing An American Identity by Tommie Arai, the artist is showing the small passport size pictures to show their personal identity. Arai is trying to explore the identity of those people who have a different self-identity. There are other images in the background, which represents the real identity of those people. I believe that in this picture Arai is trying to show that identity is not fixed or original essence, but it is flowing and changeable to balance all the experiences and places lived. It is very true that people had to recreate their identity once they came to the United States. Artist Sung Ho Choi is using the theme of the American flag as a target in her art called American Pie. It is about American experiences of all the Asian emigrants with Government, job markets, and the segregation of people etc. She is using the Korean newspaper articles and each article represents the horror stories of the emigrants. The US flag repres ents the freedom. All of these images together represent the goals and the American dreams that all the immigrants had. We can see how the use of nature became less important over time and vanished out of the Asian American paintings. . They geared their artworks towards showing the life experiences of the emigrants and the struggles they had to go through when they came to the United States.

Saturday, October 12, 2019

Fairy tale conventions and Great Expectations :: essays papers

Fairy tale conventions and Great Expectations Great Expectations and Fairy tales Tolkien describes the facets which are necessary in a good fairy tales as fantasy, recovery, escape, and consolation - recovery from deep despair, escape from some great danger, but most of all, consolation. Speak- ing of the happy ending,†¦all complete fairy stories must have it†¦However fantastic or terrible the adventure, it can give to child or man that hears it,†¦a catch of breath, a beat and lifting of the heart near to tears. Great Expectations shares many of the conventions of fairy tales. The one dimensional characters, the use of repetition, and the evil women seem to make the similarities strikingly strong. However, are they strong enough to conclude that it is indeed a fairy tale? It can not be ignored that it also falls short on some important areas, such as the traditional fairy tale ending. Is there enough evidence to classify it either way? Fairy tales have characters of complete good or complete evil. There are no characters who posses both of these qualities. In reading Great Expectations it is plain to see that there is indeed total goodness and total evil. This can be seen in many of the characters. There is no goodness to be found in Orlick. He plays the role of the bully. His hot temper results in the near death of Mrs. Joe and in the near death of Pip. Compeyson is another who has no goodness to be found in him. He is full of evil and hate. It was said that "He had no more heart than a iron file, he was cold as death and he had the head of the devil". He broke the heart of poor Miss Havisham so he could have her money. He also longed to kill his enemy, Magwitch, and ends up reporting him to the officials to get him put to death. Nowhere in this tale do either of these men show one ounce of compassion or goodness. They can both be regarded as the enemies and the "Bad guys" of the story. Joe is a character who shows complete goodness. He is kind hearted and gentle. His generosity and forgiveness is demonstrated countless times in the story. When the escaped convict speaks about the food he stole from Joe and asks his forgiveness, Joe's response is not one of anger.

Friday, October 11, 2019

Real Choices at Starbucks

Real Choices at Starbucks Starbucks started as small coffee shop in a tourist area called Pikes Place Market in Seattle. The three unknown pioneer of Starbucks wanted to share their passion for brewed coffee and tea. During their first year in the business, they experimented with all sorts of coffee blend until they came up with their own flavor. Their business became an instant success using the word of mouth selling brewed coffee cup by cup. This is what inspired them to open a second store to target the wider market. By the early 1980’s, Starbucks expanded to four new stores in Seattle area.Since then, they became the largest retail company in the world. This coffee company grew from four Starbucks store to having currently 16,635 stores globally including 11,068 in the United States, 1000 stores in Canada, and more than 800 in Japan (Salomon 271). This amazing expansion can be attributed to Howard Shultz’s dedication to brewing coffee who bought the coffee’s trademark twenty five years ago. The main reason Starbucks has done so well for four decades can be attributed to their commitment to high quality products and passion for educating customers to appreciate the qualities of fine coffees.Strength Starbucks has become a popular company for selling the best tasting coffee products around the world. As a result, everyone saw Starbucks as the biggest and best in the business (Higbee 6). They acquired a solid brand reputation and have a world renowned company logo. There are no other national coffee bar competitors in the same scale as Starbucks. They are the only competitor in the coffee business that has a recognized brand image. They also own trademarks, copyrights, domain names, patents. The current SEC filing of Starbucks shows that the company is in a positive financial condition.The company’s total revenue for the first quarter of fiscal 2012 had increased sixteen percent and the net income was up more than ten percent (Smith , http://wallstcheatsheet. com/). This result was primarily driven by increase revenues from company-operated stores, licensed stores, and CPG foodservice contributing to approximately $3. 44 billion (http://investing. businessweek. com/). The overall areas of Starbucks business, from domestic and international retail operations to the company’s specialty businesses delivered strong financial performance, and innovation was the reason for the success of the company’s operations.The statement below shows the current financial status of the company as of January 1, 2012. Financial Statements Results of Operations (in millions) Revenues Quarter Ended ___________________________ Jan 1, Jan 2 % 2012 2011 Change _________ ________ ________ Company-operated stores $ 2,731. 8 $ 2,451. 3 11. 4% Licensed stores 306. 6 254. 3 20. 6 CPG, foodservice and other 397. 245. 3 62. 0 Total net revenues $ 3,435. 9 $ 2,950. 8 16. 4% Weakness Even though Starbucks has strength to stay in the business, it also has a few weaknesses. Starbucks must deal with these weaknesses in order to remain as a competitor in the retail market. One of the company’s most prevalent obstacles is the price they charge for a cup of coffee.While most people consider Starbucks coffee as a luxury and would pay whatever price is set, there is an increasing opinion that Starbucks charges too much (Higbee 7). Sometimes it is difficult for a company to penetrate the mass market with the prices above market averages. While this weakness may not come to reality in the short term, it is possible that this company is somewhat maturing since they have grown so rapidly penetrating the U. S. market. Opportunities Opportunities present themselves when it comes to Starbucks business strategy which provided the options to strengthen its retail market.Starbucks would not be able to effectively compete with its competitors if it not with these opportunities. They continued their quest by expanding i ts retail operations and sales. They pursued other opportunities by introducing new products and develop new channels to stay on top. Starbucks is in great position to expand its global business more that they already have. Since they expanded to Europe, Canada, and Japan, they enjoyed much success in these countries and their future plan is to open more Starbucks in Asia, Latin America, and the Far East.Starbucks also created numerous partnerships that will ensure its longevity for a long time. Formed a partnership with Pepsi Company and created a coffee type bottled drink called Frappucino. These Frappucino bottles were currently being sold in shops, grocery stores, and convenient stores. This drink has grown in popularity in the past that it was labeled by the consumers as â€Å"the coffee on the go† (Higbee 6). In addition, Starbucks also partnered with Target that pave the way to opening a coffee shop inside the shopping center. ThreatsOne of the major threats to Starbuc ks is their competition with other coffee chain, such as Coffee Bean and Peet’s Coffee. Other companies, such as McDonalds, Dunkin Donuts, and Burger King already have the infrastructure in place and are instead adding quality coffee to their menu to compete with Starbucks (Higbee 8). But for one thing, many people enjoy buying coffee even though it is pricey because of the environment and experience that allow people to enjoy, relax, and mingle while sipping a cup of coffee. Other threats to Starbucks are the gas station and restaurants industry.Many people are in the habit of buying breakfast and coffee at the local gas stations such as 7 Eleven. This practice is done mostly out of habit, but also for convenience especially for morning paper paired with a cup of coffee before going to work. Many consumers are also attracted by the convenience and the economics of the big mug cup of coffee they can obtain. Other consumer concerns are the trend towards more healthy ways. More and more people are becoming aware of the risk in consumption of caffeine. Too much caffeine can produce restlessness, nausea, headache, tense muscles, sleep disturbances, and irregular heartbeats.Caffeine can also increase the production of stomach acid that causes acid reflux. And finally, the price of coffee is so volatile that it remained as the biggest complaint by its customers. Recommendation Starbucks has created such a strong corporate culture and strong work values that it allows a company to successfully engage in product diversification. However, amongst the first thing that Starbucks needs to have is to define their brand image by lowering the coffee prices. It needs to be conveyed to the market in a precise manner, so that there would be no confusion amid Starbucks customer complaints.This is vital if Starbucks wanted to maintain its domestic market share competing with the likes of McDonald, Dunkin Donut, and Burger King. They must resolve all the consumer concerns s o that they can embark on another project with smooth transition. Conclusion Overall, as long as Starbucks maintains and promotes a strong quality product without deterring from its corporate-level strategy, it will always have number of opportunities ahead. There is a very strong base for this company which will allow it to pursue desired avenues with aggressiveness and confidence. Works CitedSalomon M, Marshall G, Stuart E, Marketing: Real People Real Choice 7th Ed. P. cm. Higbee J, Liaw Z, Ting C, Tjho K, Ton M, The Future of Starbucks, http://www. mcafee. cc/Classes/BEM106/Papers/2008/Starbucks. pdf Smith G, Cost of Coffee Could Squeeze Starbucks, http://wallstcheatsheet. com/stocks/cost-of-coffee-could-squeeze-starbucks. html/ United States Securities and Exchange Commission, FORM 10-Q, http://investing. businessweek. com/research/stocks/financials/drawFiling. asp? docKey=137-000119312512032427-56VATRT3JVABGO7FIGIBD5RTCJ&docFormat=HTM&formType=10-Q#D270627D10Q_HTM_TX270627_3

Thursday, October 10, 2019

Altruists attract and origins of mating behavior Essay

In the experiment study altruists attract researchers concluded that people tend to corporate with the more attractive members of the opposite sex. Besides, as more one member of opposite sex is showing corporation, the more attractive it may seem to other member of the opposite sex. No doubt, altruistic behavior is beneficial in both genders which are in the long-term relationships because they share the same resources or care about their children. Research shows that people who are corporative are viewed by others as more attractive and kind and these are the values which people count for when are looking for mating partners. For example, males tend to give more money to women beggars than to the same sex beggars-males. Second article talked about origins of mating and how people choose partners when it comes to mating. Charles Darwin was the first who proposed the theory of sexual selection, emphasizing that mating behavior can be explained by evolutionary change; preferences for a mate and competition for a mate. Humans never choose mating partners just by coincidence; they tend to use strategies in order to find the most appropriate mate. Also, our ancestors used strategies for mating, they chose to mate with the opposite sex members who were reproductive in order to pass on genes to the next generations. For instance, females choose their mates who are economically independent, who will take care of them and their children, and who would devote their time to family. These both strategies can be both referred to our ancestors and our time scale. Author of this article compare women with weaverbirds which also prefer man with rich and fruitful â€Å"nests†. However, the most difficult decisions for humans in selecting a mate is to distinguish and indentify what kind of relationship are they looking for; short term or long term relationship. Even when it comes to animal mating, the stronger and larger ones are the more chances in finding an appropriate mate. Therefore, the weaker ones ten to fail in finding a mate and they become extinct. No doubt, keeping a mate is another important thing for the people who are seeking a long term relationship. Some people tend to be by nature more jealous than others. Therefore, sexual jealously can elicit either vigilance or cause violence between couples. Finally, it is not in human nature to date just with one person for an entire lifetime. Humans often brake up or split with other member of sex, due to the conflicts such as one may feel unsatisfy being in a particular relationship, cheating or other reasons. All over the world humans are failing for the divorce. It is not only seen in Western world. When people brake up or split they tend to enter again the mating market. But reentering again and starting everything from new can cause other problems. For example, women having children from previous relationship may have difficulty to finding a new mate. Besides, ages plays a big role in finding a mate.

Impact of Television Violence on Children Essay

Watching violence on television can have many affects on all age groups. I decided to write about the affects of television violence upon child development. Violence on television is one of the most common media influences in children these days. There are many reasons how television violence affects children, such as how much television they watch, their age and personality, and also whether they watch television alone or with adults. It also matters if their parents talk with them about the violence they see on TV. In order for parents to protect their children from the harmful effects of violence on television, it is essential to know what the impact of television violence can be on children. Violence can play an important role in the development of children; it may cause some to perceive it and not get affected and some may be affected by it in a very dangerous way like the columbine incident. There has been studies done over the past and hundreds of studies have examined how violent programming on TV affects children and young people. A study from a psychological research showed three major effects of watching television â€Å"Psychological research has shown three major effects of seeing violence on television: Children may become less sensitive to the pain and suffering of others, Children may be more fearful of the world around them, Children may be more likely to behave in aggressive or harmful ways toward others† (http://www.apa.org/pubinfo/violence.html). Children can be vulnerable to violent images and messages. Children in particular can become victims of violence on T.V. than adults; which can cause them to be afraid of the world and people they are surrounded. The most common T.V. shows that affects children of all ages, which is close to real life violence is cartoons. In most of the cartoon shows violence is exposed as humorous and realistic conclusions of violence; which could cause children to show aggressive behavior towards their peers and others. Usually these types of shows do not show the consequences of violence, which doesn’t teach children that acting or enacting violence they can face jail time and other penalties for juvenile offenders in the court of law. According to a study on preschoolers at Pennsylvania State University, â€Å"Children who watched the violent shows were more likely to strike out at playmates, argue, disobey authority and were less willing to wait for things than those children who  watched nonviolent programs† (http://helping.apa.org/family/kidtvviol.html). Parents should pay close attention to what their children see on television like shows, news, movies and commercials. Studies have shown that kids are more afraid of violence in news coverage than in any other media content. As children get older and are better able to tell the difference between fantasy and reality then they would have a better understanding of real news events and the purpose of such graphic footage. Effects o n a healthy child development, television can affect learning and school performance. If watching television cuts into the time children need for activities, which is crucial to healthy mental and physical development as well. Children’s free time should be surrounded by time spent in activities such as playing sports, reading books, explore nature such as learning about plants and flowers instead of watching T.V.; which can lead to obesity which is a serious concern today. According to researchers, they concluded that viewers feel an instant sense of relaxation when viewers begin to watch TV and also said that feeling disappears as soon as the television set is turned off; which I personally feel is true. The feeling is not similar to the thrilled feeling a person gets from playing sports. For example, after watching TV, viewers may mentally feel tired and feel a sense of low energy. Parents should investigate on different studies that are conducted to understand different messages that violence on television sends to its audiences. Violence is portrayed in many ways it can be acted out by characters such as a hero or by a villain. Different types of violent scenes can be shown clearly in depth or it maybe left to the viewers imagination; for example, imagination allows a viewer to come up with his/her own conclusion to how a certain murder may have occurred, which represents a type of television violence shown by a network. In conclusion, Parents have to speak to their children about the different shows that are viewed by their children to avoid misinterpretation of violence and aggressive behavior that could lead them to become criminals. Parents should take an initiative on the issue, â€Å"While most scientists are convinced that children can learn aggressive behavior from television, they also point out that parents have tremendous power to moderate that influence† (http://www.apa.org/pubinfo/violence.html). Parents should  discuss violence in the news such as war and acts of terrorism need to be put into a more detailed and descriptive context for children. They should also explain different acts of violence and criminal activities to de-sensationalize, so the children don’t become fearful of the world. By talking to kids about violence in the media they can critically understand television, movies, music, and video games that can help them put media violence into perspective by not taking the full impact of violence mentally. They can start to judge the media violence and start to examine its use in the media that they tend to watch. The children also need to be addressed on how the actors of a show feel in real life about the part they played in a particular show. By expressing these issues out in the open the children can get a better perspective on why violence on television is potrayed and why people are attracted to it. They would understand that producers and directors create violence on television because it gives a certain network ratings; they would also understand that larger amount of audiences want their programming to be more entertaining with action and the network also creates such and atmosphere of violence through advertising to a younger audiences. Self Identity of children should not form from watching television because that can cause them to be like someone from TV rather than themselves; opinions of others form our social identity, in this case children perceive the television as social identity and become a TV character in real life as if the TV is set’s the standard of who you are. Becoming a character from watching television is subjectivity. Consciousness and the unconsciousness as well as emotions are part of our sense of who we are in this case children can come up with their own conclusion on who they are for example, a violent character such as a hero, a criminal, or a Psychopath that they might become from watching violence on television. Children need to understand, what violence is. After better understanding of violence they can then start to put media violence into perspective. http://www.apa.org/pubinfo/violence.html http://www.apa.org/monitor/may03/childhood.html http://www.mediascope.org/pubs/ntvs.htm http://helping.apa.org/family/kidtvviol.html http://www.umext.maine.edu/onlinepubs/htmpubs/4100.htm

Wednesday, October 9, 2019

Robotics Research Paper Example | Topics and Well Written Essays - 2500 words

Robotics - Research Paper Example This paper reviews the unethical implications related to the use of these lethal weaponry. It provides a platform of reasoning for the policy makers, the political class, military personnel, scientists and the general public on the impending consequences of replacing humans in war with robots. It evaluates both the adverse effects of rapid change from humans to remote controlled robots and lately, to automated robots capable of sensing, hearing, communicating, acting and the extend of their necessities. In the evaluation and analysis, the review attempts to center around the ethical implications surrounding usage of automated robots in the modern warfare. Introduction and background The use of automated robots has a long history which began in the late 1980s when researchers got involved in the investigations on the use of multiple mobile robot systems. Previously, most researchers have carried out research which mainly concentrated on distributed problem solving mechanism. The main areas of concern by then were multi- robot motion plan, architectures for multi- robot cooperation and cellular robot system. Humanoid robots were first used in factories. They were capable to carry out production work without human assistance. The use of mobile and remote controlled robots in the military began back during the World War II and the cold war. The Germans through Goliath tracked mines and Soviet teletanks (a soviet built robot tanker) were used. The predator planes or drones were first used by the CIA officials in collection of intelligence in a fantasy environment. The aerial robots could collect intelligence for the military officials. Traditionally, robots were regarded as a topic for fiction by scientists in warfare. The modern concept of use of robots in the warfare began to develop with the use of mechanics and the introduction of electrical power. As time went on and many soldiers lost their lives in the battle field, there arose need to automate robots so that they could take the role of humans. This was after the rise of issues of human rights in the 1920s, although with concern and focus on the aggressor. This is the time that humanoid machines were developed and the myth of use of robots forgotten. It was now a reality (Parker 1-10). Robots are now gaining momentum in the modern warfare, although their use dates far back in the 19th century. Automated robots are proving to be efficient in the battle field as they reduce human loses and can easily penetrate in dangerous zones and perform effective and efficient. It is now common that robots in form of unmanned air vehicles are widely used by the US in destroying their enemies. This is evident in the Middle East wars, for instance Iraq, Afghanistan and collection of intelligence in South Korea among other regions of the world. Today, the drones used in war are controlled by pilots on the ground but with technological advancement, the pilots will be able to dial in when needed by the rob ots to take a specific action. The officer would be like managers in the future as robots undertake their roles. This trend of deploying autonomous robots in the battled field is quite worrying with regard to the ethical use of these systems in conflicts. This technological advancement generates more questions that are unanswered. The central question rests on the principle of discrimination of the combatant, non combatants and the organizational structure of the